The president of Coca-Cola North America was in Tulsa on March 24. The visit was made possible by Oklahoma State University’s Spears School of Business. Now I’m a Sooner, but I regularly hand it to OSU for its successes and contributions, such as its long-standing and immensely successful “Tulsa Business Forums” speaker series.
After a one-of-a-kind introduction by Jack Allen, Jr. (full-time owner of commercial insurance brokerage firm “CFR” and part-time shock jock), Coke’s president J. Alexander M. (“Sandy”) Douglas, Jr., said some interesting things. One of note: “Gone is the day companies could ‘talk the talk but not walk the walk.’” He said that if a company fails to live up to its own image, consumers will quickly spot it, blog about it and call it out publicly.